Molly Goodson: The Go-to-Market Genius
Meet Molly Goodson, CEO of The Assembly, a two time start-up founder and former VP of Content who’s masterfully leveraging her background to build a better women’s clubhouse.
Weekly Female Founder Funding Updates
Two women make inroads into traditionally male based industries—global money transfers and marketing SaaS.
42 Memory Lane Hail Mary: Month Three
In this final update of 2019, the team crushes it with a Facebook ad campaign for Baby Boomers, and makes a big decision on how to move forward to bring Willa to market.
Weekly Female Founder Funding Update
MOD Pizza piles on $160M to grow internationally, Modsy with a Series C (keep eyes on rock star CEO, Shanna Tellerman), another ecomm with a sex tech focus and a much needed platform for finding a therapist.
In memoriam: Margaret Jane Swendson
A reluctant entrepreneur and true women's rights warrior.
May Ifs: Happiness Is a Choice
Research to set your day right, a joyful brand launch, embracing the suck, a new record for Fortune 500 chiefs, and two more glorious unicorns. The Great Jones pot is half full this week. 🦄🦄😄
Weekly Female Founder Funding Update: More Unicorns
Away and Nextdoor join the unicornsphere, hauling in a combined $223 million. Plus two more raises in health and wellness and women’s lifestyle brands.
A Scope of Work Template to CYA with Vendors
A tool for startup founders inspired by Underwire’s own mother, Mary Beth Stromberg, and an update from Nancie Weston, CEO of Raiin.
Weekly Female Founder Funding Update
Vice Media takes on $250M in debt financing under their new CEO, another femtech company joins the VC-funded club, and a genomics data platform reels a healthy seed round from big life-sciences investors.
Techstars Accelerator
Learn more about Techstars Accelerator program and meet two female-identifying CEOs from the 2019 Seattle program.
Techstars x Underwire: Surbhi Rathore
Meet Surbhi Rathore. She’s using AI to connect conversations with better business outcomes.
Techstars x Underwire: M.H. Lines
Meet M.H. Lines. She’s using dev ops tools to automate the sales and marketing stack.
Weekly Female Founder Funding Update
Direct-to-consumer jewelry brand Mejuri lands a Series B, child transpo logistics platform Zum adds on to their Series C, Serena Williams launches a fund, and Crunchbase reports on Q1 venture female fundings (the numbers haven’t changed).
How to Produce a Weekly Newsletter
Underwire turns one and gives you the naked truth of what it takes to produce a weekly email newsletter.
Nancie Weston: The Crowdsourcing Rainmaker
For Earth Day, meet Nancie Weston, CEO and Inventor of Raiin, two-time consumer hard goods starter-upper, bringer of fresh water to the masses and Kickstarter pro.
Weekly Female Founder Funding Update
The investments flow into two health and wellness companies, a childcare platform and a beloved Seattle brick-and-mortar children’s clothing reseller going online.
Weekly Female Founder Funding Update
Three tech startups helmed by women, all focused on infrastructure. BentoBox and Shopback support e-commerce, and HiMama simplifies life for day-care providers.
42 Memory Lane Hail Mary: Month Two
This month the team deals with the reality of just because they built something doesn't mean that it will be easy to get people to buy it. Facebook ads are working but effective landing page CTAs remain elusive.
Weekly Female Founder Funding Update
Four of the six companies raising venture capital this past week were femtech. Two of those, Blume and Cora, are subscription tampon-and-pad deliver services. Are the dudes finally seeing that there’s money in menstruation?